How We Ship MVPs in 4 Weeks

The Process

Every product we build follows the same 4-week cadence. Here's exactly what happens each week.

Week 1: Discovery + Architecture

Day 1–2: Discovery call. We learn your business, your users, and what success looks like. Not requirements gathering - understanding.

Day 3–5: Architecture + tech decisions. We pick the stack, design the database schema, map out the API, and identify the riskiest technical unknowns. You get a document explaining every decision.

Deliverable: Architecture doc, database schema, API spec. You approve before we write code.

Week 2: Core Build

The core product loop. The one thing your app does that makes it valuable.

For Knoah, this was: upload a doc → ask a question → get an answer with citations.

For Clippified, this was: paste a URL → select a clip → download with captions.

No auth, no payments, no settings. Just the core thing, working end-to-end.

Deliverable: Working prototype deployed to a staging URL. You can click on it.

Week 3: Production Features

Auth, payments, deployment, error handling. The stuff that turns a prototype into a product.

Supabase or Firebase auth (magic link, Google, etc.)

Stripe billing if needed

Error boundaries and loading states

Mobile responsiveness

Basic SEO (meta tags, sitemap, robots.txt)

Deliverable: Feature-complete product on staging.

Week 4: Polish + Launch

Bug fixes from your testing

Performance optimization

Production deployment (Railway, Vercel, or your infrastructure)

Domain setup, SSL, monitoring

Handoff documentation

Deliverable: Live product on your domain.

Why This Works

Fixed scope, not fixed time. We agree on what's in v1 before starting. No scope creep.

Weekly deploys. You see real progress, not status reports.

Senior engineer, not a team. One person who understands the whole stack. No communication overhead.

Proven patterns. We've built 7+ products with this exact stack. We're not learning on your dime.

What We Skip (On Purpose)

Figma mockups (we design in code - faster feedback)

Sprint ceremonies (we ship, not meeting)

Feature flags (v1 doesn't need them)

Microservices (monolith until you need to scale)

Ready to Ship?

Tell us what you need and we'll scope your MVP in 30 minutes.